ReverbNation, a leading ‘Online Marketing and Promotions Platform’ for Musicians, has integrated the popular communication service Twitter into all Artist Profile Pages. The integration allows Artists to import and display their Twitter ‘posts’, keeping their fans informed about the Band’s daily activities. Artists can also create new Twitter posts directly from their ReverbNation account, saving them from having to login at both sites.
“Artists don’t always have a new album or tour to talk about,” said Lou Plaia, V.P. of Artist Services at ReverbNation.com. “Twitter gives them a way to keep the fans engaged in between the big stuff – maintaining the share of mind that they have painstakingly acquired, and keeping the fans warmed up for when the album finally drops.”
Ulf Oesterle, owner of Indie Label Aux Records, concurs, “ReverbNation is progressive in how they approach the tools that they provide for Artists and Labels. Integrating Twitter is a huge boost for engaging bands with their fans.”
A similar integration with the popular ‘Status’ feature at Facebook is coming soon, which will provide the 350,000+ Artists that have installed ReverbNation’s ‘My Band’ application at Facebook with a similar function.