The ReverbNation marketing staff was at South by Southwest Music Festival (SXSW) in full force this year. Shelly (Director of Marketing), Mariana (Community Manager) and Jason (Industry Relations) — aka the ReverbNation Press Corps — got to experience SXSW for their first time! Our goal was to interview talented bands attending the festival and film some of the best performances. We feel that not only we accomplished it, but we also got to truly enjoy the great mayhem that is SXSW.
Watch Blameshift performing for us on their tour bus!
We all came back home with the feeling that SXSW is like no other music festival out there. All in one place, you have a mix of established artists and people just getting started and it felt very equal. In the end, it was all about music. Jason, who is also a musician, said that it was incredible to be in a city surrounded by so many people, knowing that each and every one of them were there for the same purpose: to celebrate, collaborate, connect, and create; all through the power of music.
It was also very special to be able to connect with our artists on a personal level and share in the experience of SXSW with them. Meeting the artists reminded us why it’s so important to continue creating avenues to success for artists that are truly passionate about their art.
In the next few weeks, we’ll come back with the final product but for now, you can have a little taste of the SXSW experience through our photos below and videos captured with my iPhone:
In the end, we did over 25 interviews, including bands of all genres, managers, engineers and even satirical Presidential candidate, Vermin Supreme!
Thank you to all who participated in this project, contributing with your talent, personality and charisma. We can hardly wait to see what SXSW 2013 has in store for the music scene!
– The ReverbNation Press Corps