So I’m on my Saturday morning coffee run at a local joint called Joe Van Gogh when I unexpectedly experience a great example of unconventional music marketing. While the barista readies my organic Ethiopian blend, I peruse the bags of coffee being displayed at the counter when I see it: a limited-time specialty brew care of a local indie Americana quartet called Mipso. After reading a bit more about the band and the HARMONY BLEND promotion they thought up, I had to pick their brains a bit.
Exhausted Pipes is Hunter “Razzle Dazzle” Steers, David “Crockett” Mayman, and Andy “Sanford” Landgraf. We’re three guys living in the SF bay that have been playing music together for the past 9 years. Hunter hails from Seattle and plays guitar and sings. David hails from the San Fernando Valley in LA, and plays drums and sings backups with the occasional tiny piano. Andy hails from Chino Hills near LA, and plays bass and sings backups. Hunter’s a craftsman (woodworking specialist), Andy’s in the retail lumber game, and David’s a user experience designer (that also makes wooden things). We all met in college in Stockton, CA, and after playing in a few bands started this version of Exhausted Pipes in 2010. The band technically got started a couple years earlier with Hunter and our buddy Ian playing White Stripes covers as an opening act to another band all four of us were in. We didn’t have a lot of options in Stockton…
This post originally appeared on Flypaper by our friends at Soundfly.
Whether you’re thinking about hunkering down and buying your first guitar or looking to upgrade from the $199 Strat pack that your grandma gave you for Christmas to a bonafide AXE, let’s talk about some of the things you should be considering when making this exciting — and potentially nerve-wracking — decision!
They’re weirdly awesome. And so is the music. When musicians join ReverbNation, they choose a genre – or multiple genres – to match their style of music. Since every artist is different, they have the option to write in whatever genre they can dream up. And boyyyy, are there some doozies!
We’ve all been there, when your go-to artists and songs just aren’t doing it for you anymore. So this week, we uncovered the secret forest dwellers of the genre world – the ones you didn’t even know existed until right now.
There’s no worse feeling than pouring a ton of time, energy, and money into a musical project that no one ever sees. Unfortunately, this is something that far too many musicians have experienced. As a publicist and blogger myself, my first recommendation is always to budget for a publicist when you’re outlining your release plan. Publicists aren’t cheap, but there’s a reason for that: they’ve spent their careers building and maintaining their relationships, honing their writing and pitching skills, and identifying the best stories and angles for each and every artist.
It’s no easy task, as you’re about to learn. But if you have a shoestring budget and simply can’t afford to hire a publicist right now, take a look at this DIY PR guide and learn how to get your next release the blog coverage it deserves.
Your music always comes first – it’s the contact point for new fans and it’s the whole reason you’re here. But beyond the music, your story is a huge part of your artistry. It’s what gives context to the music and what can turn a casual fan into a long term listener. A compelling story is also a great way to get press, influencers, and industry connectors hooked into your band. So when my musician friends ask, “How do I get press?”, I tell them to lead with a great song and a better story.
Some songwriters absolutely dread the process of writing lyrics, while others love the poetic element of creating music. Whatever your opinion of lyric writing, here are five potentially surprising ways that you can improve the impact of your lyrics to take your songs to the next level.
Everyday the music industry seeks out ReverbNation artists to book on stages, license their songs, sign to labels and more through exclusive opportunities. To celebrate the hundreds of emerging artists selected for these opportunities, we’re going to share a random sample of five every week on this blog. Let’s go!