How To Turn Your Next Live Show Into a Great Snapchat Story

In today’s world of social media, there are so many ways we can give people a window into our lives — whether it’s an Instagram photo, a Facebook text post, or a Snapchat video. As musicians, this is like gold to your fans. It’s a great way to share your experiences with those who can’t be there in person.

You can post links to your gig and photo recaps after your performance is over, but you can also create a Snapchat Story to really give your fans an exclusive look into what playing a show is like for you, the artist. What do you do backstage? What’s your load-out like? Any pre-show rituals?

JayHow To Turn Your Next Live Show Into a Great Snapchat Story
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5 Examples of Unconventional Music Marketing You Should Try

If perfecting your music marketing strategy is the ideal foundation for getting press and growing your fan base, then adding a dose of the nontraditional in that process is the trimming that could set your band apart from the rest. It doesn’t have to feel contrived or forced, either; trust your instincts and you’ll find there are ways of filtering in unexpected promotional elements that feel appropriate and natural, whether intended to be silly and gimmicky or earnest and sentimental.

Check out the five examples we’ve pooled together here for inspiration in sprucing up your own strategy. With creative and unconventional thinking, you’ll come up with something fresh that’s wholly unique to your band.

Jay5 Examples of Unconventional Music Marketing You Should Try
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