The Importance Of Building Up Hype: Meet The Cheap Thrills

The Cheap Thrills are a garage/psych pop band from Liverpool, UK. Their sound is a combination of garage bands from the sixties and a resurgence of bands from the 2000s.

It’s that same sound that caught the attention of End Of The Trail Records, who they signed to after submitting to one of our opportunities. According to the label, what attracted them to the band were their songs.

“Pop psych at it’s best we think. At the time of writing they have just had their new single played on BBC Radio 6 by the mighty Steve Lamacq. Which is a great thing for any band in the UK!!!”

Check out this interview with The Cheap Thrills where they share the secret to getting promoters to book you, how to build up hype around your band, and what’s up next for them.

RebeccaThe Importance Of Building Up Hype: Meet The Cheap Thrills
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Outsourcing: How To Know When Your Band Needs To Hire Outside Help

Anyone who is serious about making music knows that it takes more than great songs to become successful. If you want a meaningful career in an industry as competitive and tumultuous as music, you’ll have to develop skills that have nothing to do with writing, performing and recording songs. But while every band brings different talents and skillsets to the table, there’s some things that your band simply won’t be able to do well without help.

RebeccaOutsourcing: How To Know When Your Band Needs To Hire Outside Help
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How To Boost Engagement With Promo Videos

Guest post by Rotor Videos, a ReverbNation Marketplace participant who makes it easy and affordable to create your own video content.

With so much content out there, it’s getting harder and harder to keep your audience’s interest. Text and images just don’t cut it, particularly when it comes to music. You need to give your fans a reason to engage and a reason to stay.

With YouTube being one of the largest music streaming services, and now Facebook and Instagram focusing heavily on videos, it’s no surprise that video content is required regularly and in a variety of formats in order to capture attention. Here’s some staggering stats about video:

RebeccaHow To Boost Engagement With Promo Videos
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5 Ways To Transform Your Music Career Using Mindset

At ReverbNation, we give you a lot of concrete tips and tools on how to get ahead in your music career. Things like how to sell out your hometown show, how to make your mailing list stand out, or how to boost your career through community involvement.

But one thing that doesn’t get talked about, yet holds immense power in the outcome of your career is something that already resides within each and every one of us — our mindset.

Without the right tools in our arsenal, we’re bound to experience more failures, frustrations, and setbacks, and at the center of those tools is our mindset. Lucky for us, it’s one of the few tools that’s totally free and 100% under our control. Use it correctly, and it can transform the way people see you and the rate at which your career takes off. Pretty powerful stuff, right?

I’ve outlined 5 ways you can start changing the way you approach your career today, just by tweaking your mindset. Go into this with an open mind, employ these tactics, and watch as opportunities begin to show themselves to you, people begin to seek you out, and your career begins to transform.

Kevin5 Ways To Transform Your Music Career Using Mindset
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How To Apply Your Non-Musical Skills To Your Band

Let’s face it. Even if your band is commercially successful, you’ll still have to do some non-musical work from time to time in order for things to run smoothly. And if your band is small and trying to make a name for itself, then there’s no getting around the fact that non-musical work will have to be a huge part of your day to day lives if you’re serious about making music and trying to share it with people.

Lots of young, ambitious musicians start bands with the expectation that they’ll get to do nothing but write and perform music, but while it’s great to be passionate about the musical aspects of being in a band, that attitude will make it virtually impossible to play shows, build a fanbase, and get the word out about the music you care so deeply about. Discovering your band’s non-musical strengths and applying them to tasks like booking shows and contacting press is essential for artists who want to make music a career.

RebeccaHow To Apply Your Non-Musical Skills To Your Band
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6 Million Spotify Streams & Counting: Meet Jerry Williams

British indie pop, singer/songwriter, Jerry Williams, draws inspiration from her life and the lives of others around her. At just 21 years old, Jerry has racked up over 6 million streams on Spotify and has been supported from the likes of Radio 1’s Adelle Roberts, Cel Spellman, Huw Stephens, BBC Introducing locally and Nationally, KCRW, and Amazing Radio. She has also supported sold out tours with Nathan Sykes and Vanessa Carlton.

With all of these accolades under her belt, it’s no wonder she’s been selected for past opportunities with ReverbNation and is now a part of our CONNECT program. We chatted to her about songwriting, her biggest challenge as an indie artist, and what’s up next for her.

Rebecca6 Million Spotify Streams & Counting: Meet Jerry Williams
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How To Write The Perfect Email Pitch

When you’re running a DIY PR campaign, there are a few crucial components that you have to get right: relationship building, strong content, timing, and impeccable email etiquette. It’s that last one that tends to trip people up right as they feel like they start to get their footing. After all, we’re a culture of abbreviations, misspellings, social media, and honestly most of us have no clue how to craft an email that’s professional enough to get the attention of editors and gain respect, while still being casual enough that it feels like a human being wrote it.

As a publicist and blogger I write and read a lot of pitches, and there are a few things I’ve noticed as stand out Dos and Don’ts of pitches over the years.

Let’s start with the things you should avoid doing:

KevinHow To Write The Perfect Email Pitch
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How To Promote Your Band On A Tight Budget

By Ged Richardson, Founder of Zing Instruments, runs us through five tips on how to promote your band on a tight budget.

Promoting a band is hard enough when you have the backing of a label. But when you’re just starting out, like many of us are, and your marketing budget is less than zero you’re going to have to get creative with how you get your name out there. You’re going to have to, in a word, hustle.

So let’s take a look at some stealth tactics for how to promote your band on a tight budget.

KevinHow To Promote Your Band On A Tight Budget
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