When it comes to getting in front of your fans and making them feel valued, social media is the next best thing to face-to-face interactions. It’s your opportunity to connect with your fans in a way that is 100% real, raw, and candid. While that might seem scary at first, the reality is that the more vulnerability you show your fans, the more you’ll find they connect with you.
People just want to feel understood and they’re naturally attracted to those that express the same struggles, joys, and feelings they do—so the more you’re able to show that on your social media, the stronger the connection.
So how exactly do you go about that?