How To Put Your Music Career First In 2018

Every January 1st, millions of people make new year’s resolutions that are meant to lead them to greater things. We promise ourselves we’ll get in shape, eat healthier, get that promotion, move to that new city, or start that new business—whatever it is that’s been brewing in the back of our mind for just a little too long. We’re fired up, we’re excited, and we’re ready to take action.

Unfortunately, so often we let the chaos of every day life get in the way of moving forward on those goals. These things we really want take a backseat to the things we need to do. But it doesn’t have to be that way. When it comes to your music career, pursuing your talent, your dream, your musical destiny is possible to manage amidst a busy life. Put these 3 tips into action, and you’ll soon find your career blossoming.

RebeccaHow To Put Your Music Career First In 2018
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3 Ways To Make 2018 Your Most Successful Year Yet

Each year we’re presented a clean slate. The opportunity to take what we’ve learned the year before and apply it to the one that lies in front of us. No matter how successful your 2017 was, or the roadblocks you may have hit along the way, 2018 presents the perfect opportunity to dust yourself off and make it the most prosperous, successful year yet. Here are three ways to make 2018 your most successful year yet.

Jay3 Ways To Make 2018 Your Most Successful Year Yet
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5 Myths About “Making It” In The Music Industry

In this industry it can be easy to get overwhelmed with all the information being blasted at us 24/7. Do this, don’t do that. This works, that doesn’t. It can be tough to know which advice to follow, and which to stay far away from.

As someone who has been in the industry for the last 10 years as a writer for my own and several other publications, a music publicist, an occasional booker of local shows, and an all around observer, there are a few myths that I see bands still living by, despite any proof they actually work—most of them end up actually being detrimental. Here they are:

Mike5 Myths About “Making It” In The Music Industry
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How Cuesta Loeb Signed To Fierce Panda Records

Hailing from NYC, multi-instrumentalist Cuesta Loeb comes from a family of musicians. Inspired by popular ’90s artists like Green Day, The Smashing Pumpkins, Fiona Apple, and (early) Sheryl Crow, she found her home in Dream pop with dark, haunting melodies, and ethereal instrumentation and vocals.

It’s that unique blend that caught the attention of Fierce Panda, who she signed to after submitting to one of our opportunities.

“We had no idea what we were actually looking for until we found ‘it’ and that ‘it’ was Cuesta Loeb. Fundamentally it was the quality of their ‘Dive’ track which stood out from the pack – the fabulous shoegazey sonics were essentially familiar, but the combination of ethereal melodies and low-slung guitars was something we’d never quite heard before.”

Check out this interview with Cuesta Loeb, where she shares how to be strategic in promoting your music, why it’s important to have a plan, and what’s up next for her.

RebeccaHow Cuesta Loeb Signed To Fierce Panda Records
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How To Create Your Own College Radio Campaign

Professional college radio campaigns are one of the best ways to introduce your music to attentive new audiences, but they’re not cheap. Depending on the size, length, and nature of the campaign, hiring a radio promotion company to send your release to college radio stations could cost you anywhere from $2,000-$10,000. And if you’re financing the recording, production, and promotion of your record all by yourself, it might not be possible to devote that kind of cash to a college radio campaign.

If this sounds like you, don’t despair. You can create an impactful college radio campaign in-house. Here’s how to get started:

KrissyHow To Create Your Own College Radio Campaign
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The Importance Of Building Up Hype: Meet The Cheap Thrills

The Cheap Thrills are a garage/psych pop band from Liverpool, UK. Their sound is a combination of garage bands from the sixties and a resurgence of bands from the 2000s.

It’s that same sound that caught the attention of End Of The Trail Records, who they signed to after submitting to one of our opportunities. According to the label, what attracted them to the band were their songs.

“Pop psych at it’s best we think. At the time of writing they have just had their new single played on BBC Radio 6 by the mighty Steve Lamacq. Which is a great thing for any band in the UK!!!”

Check out this interview with The Cheap Thrills where they share the secret to getting promoters to book you, how to build up hype around your band, and what’s up next for them.

RebeccaThe Importance Of Building Up Hype: Meet The Cheap Thrills
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Outsourcing: How To Know When Your Band Needs To Hire Outside Help

Anyone who is serious about making music knows that it takes more than great songs to become successful. If you want a meaningful career in an industry as competitive and tumultuous as music, you’ll have to develop skills that have nothing to do with writing, performing and recording songs. But while every band brings different talents and skillsets to the table, there’s some things that your band simply won’t be able to do well without help.

RebeccaOutsourcing: How To Know When Your Band Needs To Hire Outside Help
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How To Boost Engagement With Promo Videos

Guest post by Rotor Videos, a ReverbNation Marketplace participant who makes it easy and affordable to create your own video content.

With so much content out there, it’s getting harder and harder to keep your audience’s interest. Text and images just don’t cut it, particularly when it comes to music. You need to give your fans a reason to engage and a reason to stay.

With YouTube being one of the largest music streaming services, and now Facebook and Instagram focusing heavily on videos, it’s no surprise that video content is required regularly and in a variety of formats in order to capture attention. Here’s some staggering stats about video:

RebeccaHow To Boost Engagement With Promo Videos
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