7 Ways to Extend the Life of Your Single

If you’re just starting out with under 1,000 followers, dropping a 15-track debut album probably isn’t the right tool to get you the big break you’re looking for. Rather, putting out a single that gets added to a big Spotify playlist or climbs the Hype Machine charts is what will earn you that early buzz.

Nowadays, most up-and-comers release four or five singles first, and then put them out together as an EP. After a few EPs, they’ll ideally have enough buzz to drop a proper album.

The first week of a single release will seem like your biggest rush, but a lot of artists think you just drop a single, scream from a megaphone about it for a week, and then hope people keep listening. Sadly, that’s a recipe for a drop, then flop.

Artists who know how to sustain momentum can actually see their single do bigger numbers in the following weeks if they have the right strategy. Here are seven surefire ways to extend the life of your single.

Dave7 Ways to Extend the Life of Your Single
read more

How to Make Your Band Website Less Boring

In our fast-paced, competitive industry, there’s no room for a boring website. (Or worse—no website at all!) With the advent of social media, it can be easy to forget just how important having this central hub really is—a place to store your music, videos, bio, press photos, and tour dates, all in one neat little package for your fans and potential industry partners.

But neglect your website and you neglect your career. So here are some tips on how to make your band website less boring. 

DaveHow to Make Your Band Website Less Boring
read more

6 Types of Posts Musicians Should Archive on Instagram

Recently, Instagram rolled out its new “archive” feature. Now, when you click the three “more” dots at the top right of any of your posts, you’ll see an option to hide your photos, not delete them. The true beauty of this feature lies in its ability to also restore your photos if you change your mind; it’ll even add them back into their original, chronological spots.

Rebecca6 Types of Posts Musicians Should Archive on Instagram
read more

Copywriting Tips for Musicians

According to the late, great Nora Ephron, “Everything is copy.” As a writer, I love that; as a sometimes copywriter, I know it’s true. The phrase, which is also the title of a documentary about Ephron’s life, means that anything and everything in life is up for grabs to be written about. But I prefer to interpret it as everything that’s written needs to be as effective as copy.

How is copy different from writing?

Great question. Technically, there’s no difference; the two words are often interchangeable. The only time copy is drastically different is in copywriting.

You may be familiar with that term through that advertising course you took in college or from Peggy Olsen’s role at Sterling Cooper on Mad Men. Basically, copywriting is writing for business, promotional, or journalistic purposes. Copywriting can be creative, but it needs to get the point across clearly to a chosen demographic.

As writer and marketer Ray Edwards put it, “Great copy addresses a problem, makes a promise, offers proof, and ends with a proposal.”

Copywriting as a musician

You may think that, as a musician, copywriting has no place occupying space in your brain, but if you ever want to sell anything (albums, tickets, T-shirts, you name it), you need to bone up on your copywriting skills. Without words that are compelling enough to drive your audience to action, you may as well not even bother posting your wares at all.

Check out these copywriting tips to help you get started.

DaveCopywriting Tips for Musicians
read more

How to Get Your Vocal Effects Just Right

If there’s one thing that’s for certain about today’s musical climate, it’s that electronic production has an ever-present role in sound design and it’s here to stay.

Effects are a great way to add personality to vocals, as well as highlight the singer’s strengths (and sometimes mask their weaknesses). But there is such a thing as overdoing it, and it happens a lot with novice mixing engineers and producers who get too excited about effects without really understanding how or when to use them. So, we’ve put together a guide on how to get your vocal effects just right — regardless of the style of music you’re making.

DaveHow to Get Your Vocal Effects Just Right
read more

I Am Nice: Sammy Brue’s Debut Album & Interview

He’s been described as a “15-year-old folk hero of the future,” a “wunderkind,” and an “Americana prodigy,” while simultaneously holding on to his teenager-ness; hanging with friends, playing video games, and skateboarding different spots. Sammy Brue just released his debut album, I Am Nice, on Friday, June 16th, and the Portland, Oregon native is undoubtedly about to become a household name. We spent some time with him, asking questions about life as a young artist, musical inspiration, and the grabbing inside scoop on that infamous hat of his.

KrissyI Am Nice: Sammy Brue’s Debut Album & Interview
read more

Hard Rock Rising 2017 Winners

The Hard Rock Rising winners have been announced! After beating out nearly thousands of artists, Alex Boye’ claimed the title of Grand Prize winner. The solo artist from Park City, Utah walked away with $25,000 towards a professionally produced music video, a trip to Miami Garden’s, Florida USA to perform at halftime at Hard Rock Stadium, a Fender prize pack and a 1,000 CD/DVD pack from Bison Disc! In addition to the Grand Prize Winner, Life and Time, Kapitan Stereo and Soponcio dominated their regions and each received a Fender prize pack and a 1,000 CD/DVD pack from Bison Disc. Listen to the winners below:

Grand Prize & Region 1 Winner – Alex Boye’ // Pop // Park City, Utah

Region 2 Winner – Kapitan Stereo // Rock // Szczecin, Poland

Region 3 Winner – Soponcio // Rock // Santiago, Chile

Region 4 Winner – Life and Time // Rock // Seoul

Join ReverbNation for Free

RebeccaHard Rock Rising 2017 Winners
read more

How to Book a Killer First Tour

Making waves in your local scene can be really exciting for a newer band trying to make a name for themselves. But if you want to be taken seriously by fans, press, and labels, you’ll eventually have to leave the comfort of your nest to make an impact on other scenes in your region.

Bands that can successfully break out of their local scenes have access to priceless playing experience, national exposure, and connections with fans and like-minded musicians they couldn’t have found at home. However, touring can be an immensely difficult experience for not just new bands, but even groups who’ve been at it for years.

Properly planning for your first tour is massively important, so we’ve got some tips that will give you a better chance at making it a success.

MikeHow to Book a Killer First Tour
read more