ReverbNation CONNECT Success Story Update

Throughout the week, our ReverbNation CONNECT team keeps track of industry news and artist successes. We’ve got your weekly recap of the top stories you’ve missed, including who made Apple Music’s Best Experimental Album of 2015 list and which artist contributed the number one most popular story on Forbes.

CFCF, one of Apple Music’s Best Experimental Album of 2015

Apple Music includes CFCF’s album “The Colours of Life” in their picks for Best Experimental Album of 2015.

Ellie Herring releases “Take Me Back” on Pigeons and Planes’ first original compilation, ‘I Like It, What Is It?’

After being spotted by Perez Hilton for her infectious tune “Done With Bein’ Done,” Nashville-based artist, Daphne Willis gets featured in American Songwriter’s “Daily Discovery.”

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ReverbNation CONNECT Success Story Update

Throughout the week, our ReverbNation CONNECT team keeps track of industry news and artist successes. We’ve got your weekly recap of the top stories you’ve missed, including an artist shoutout from Chance The Rapper and an EP premiere on The Fader.

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Ogden Payne, Forbes contributer

ReverbNation CONNECT act and recent Forbes contributor, Ogden Payne receives praise for his latest article, “Is Chance The Rapper Indie Artists’ New Team Captain?”  including a shout-out from Chance The Rapper himself.

ReverbNation CONNECT help land Camel Power Club a premiere for their new music video “Drift” on Exclaim!

Lena Fayre stopped by Serious Business Music in DUMBO for a live studio session with Break Thru Radio and shares the compelling story behind her well-received EP Is Their Only One?

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A Beginner’s Guide to EQ & Mixing

Crooks Hall Studio’s John Metcalfe has laid out some basic guidelines to approaching your own mixing and EQ’ing. And these tips apply to both the DIY musician just starting out all the way to professional engineers — so take note!

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What is EQ?

The main goal when mixing a song is to translate what the musicians intended the listener to hear into what is actually heard. There are many barriers you can face along the way, but one of the most essential tools to make this happen is through EQ.

Broadly speaking, there are two main uses for EQ:

  • As a sculpting tool to make sure each instrument has room to be heard in the limited available space in the mix
  • As a creative tool to make a deliberate and audible effects on the audio

The first method is like the work of a builder, laying the foundations of the mix. The other is like an interior designer, adding the finer details to the mix. Both are important to the end result, but here we will discuss how to avoid your mix resembling a pile of rubble with a few scatter cushions on top.

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ReverbNation CONNECT Industry Recap

Throughout the week, our ReverbNation CONNECT team keeps track of industry news and artist successes. We’ve got your weekly recap of the top stories you’ve missed, including GRAMMY Nominations and what artist made it onto SPIN's "101 Best Songs of 2015."

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Industry News:

THE GRAMMYs: Nominations for the 2016 GRAMMY Awards were announced on Monday, with stars like Kendrick Lamar, Taylor Swift, and The Weeknd at the head of the pack. With 83 categories celebrating musicians, writers, producers, etc., ReverbNation artists grabbed 17 nominations in 14 different categories that cover the musical spectrum. From Best Rock Album to Best Instrumental Composition, view the full list here.

BILLBOARD DEBATE: Does Adele’s Historic Sales Performance Mark a Turning Point for the Music Industry? Billboard published a debate that explores Adele’s historic record sales and whether they mark a turning point for the music industry. They explore the the fact that “roughly half of Adele’s first-week sales were in physical form” and that maybe “soul never goes out of style” (also referencing former number 1 album, “Traveler” by Chris Stapleton). But does that really mean a change for the industry?

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17 ReverbNation Artists Nominated for the 2016 GRAMMY Awards

Nominations for the 2016 GRAMMY Awards were announced on Monday, and once again, we have a great number of ReverbNation artists joining the ranks of Kendrick Lamar, Taylor Swift, and The Weeknd as official GRAMMY nominees. With more than 17 nominations in 14 different categories, these ReverbNation artists cover a wide range of the musical spectrum. Check out the nominations, and then hear music from each nominated artist in our playlist below. And make sure you tune into CBS on February 15th for the main event!

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ReverbNation Artist Dig The Kid Secures Placement on Upcoming “Point Break” Soundtrack

Earlier this year, Warner Bros. Pictures and Alcon Entertainment were putting the finishing touches on their reimagining of the classic action thriller, Point Break. Almost every little detail of the film had been finished, but there was still one remaining item — a soundtrack. And if there is one thing any blockbuster film needs, it’s a killer soundtrack.

In keeping with the theme of reimagining this classic movie for a new generation, the producers turned to ReverbNation to find some great new music from our hugely talented artist base. And after more than 7,500 submissions, our Curation Team was able to help find the perfect fit — Oakland, CA’s Dig The Kid. Their song “Still Breathing” hit the perfect amount of anthemic and energetic that the film needed. Check out the song here:

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How to Book a Successful Tour: Tips from Ground Control Touring’s Jim Romeo

Jim Romeo first began booking tours in 1990 as an assistant in an agency that booked some of the 90's biggest alternative acts like Sonic Youth, Dinosaur Jr , Liz Phair, and The Lemonheads. Jim later started his own agency — Ground Control Touring — and relocated to Carrboro, NC (just outside of Chapel Hill). Today, Ground Control represents some of the biggest names in indie rock and pop, including Belle & Sebastian, Grizzly Bear, Neutral Milk Hotel, Sleater-Kinney, Bright Eyes, Superchunk, She & Him, and Kurt Vile.

What is the best way to begin planning a tour? What elements does a band need to consider?

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Ground Control Touring’s Jim Romeo

A tour is generally planned around an album release, but not always. Typically a tour would start a little after the release date and initially start with larger cities first. Since this is usually the start of the band’s touring cycle, it is a good idea for the band to pace themselves a bit, as they will likely be looking to tour worldwide. In other words, if you’ve never toured before, or haven’t toured in awhile, you don’t want to get into touring with a month-long string of dates across the country. Start slow with a few out-of-town weekend runs and work your way up.

How does a band make money on tour? Should an artist be willing to lose money for the sake of touring?

When bands are first starting out it is hard to make money, there’s no way around that. So at the earlier stages, touring is more about promoting their music (and themselves) and trying not to lose too much. Keeping costs down is key. Staying at friends’ houses, touring with less gear to avoid renting a van, bringing merchandise to sell, doing a lot of free (or cheap) social media promotion for each show, etc.

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A Musician’s Guide to Social Media

Social media gives artists the opportunity to connect with fans, promote themselves, and share their music with the world. And because almost everyone has a smartphone in their hands at all times, creating a social media presence is more important than ever. So whether you’re just starting out or you’ve been building a dedicated community of fans, these best practices will help you develop your online identity.

Be Current

Are all of your social media accounts on your ReverbNation profile current? When fans visit your profile and click your social media icons, it’s essential to direct them to up-to-date accounts. No one wants to visit a Facebook page that you haven’t updated since 2013. Do an audit of all of your accounts today – update bios, upload current photos, and start posting consistently.

Be Consistent

If you are just starting to use social media on a regular basis, start slowly and post a few times a week. As you get more comfortable, work up to posting on a daily basis. By posting unique content regularly, you will keep fans interested and excited for more. To drive engagement, post a variety of content and experiment with different mediums including text, photos, music, and videos.

In addition to posting consistently, it is important to be consistent with your branding. Try to use the same usernames across all of the different social media platforms so it is easy for fans to find you.

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