A massive amount of music discovery is happening on Instagram.
Spend just five minutes scrolling through music content on Reels and Stories, or even pics and carousels in your Feed; you’re going to encounter a lot of songs.
And now there’s a way to save songs you discover on Instagram right to Spotify.
More to the point, Instagram users who encounter YOUR music on social can now save those tracks to Spotify. Which gives you all the more reason to share any music you’ve distributed to Instagram within your own content.
Saving tracks from Instagram to Spotify
The new feature is rumored to be rolling out globally on both iOS and Android. So if it’s not yet available, check back soon.
And it’s always a good idea whenever new app features launch to update to the latest version.
As a user, once you’ve integrated your Spotify and Instagram accounts, you’ll see a Spotify logo and “Add” button associated with the audio (shown below).
Just tap that button to save a track to:
- Your ‘Liked Songs’ playlist on Spotify
- The ‘Your Library’ tab on Spotify
So far, Instagram has only enabled saving to Spotify.
But it’s possible that in an attempt to catch up with TikTok — who’ve already integrated with Spotify, Apple Music, and Amazon Music — Instagram could partner with more streaming platforms in the future.
This is just the latest in a string of changes at Instagram that show how important music, music content, and music sharing has become to the platform.
Rumor has it Instagram is even working on a feature that would let you use Notes to share your listening activity. More on that if and when it happens.
