We’re all making music in a digitally driven industry, but touring is still one of the most reliable ways to form meaningful connections with existing fans and earn new ones. Unfortunately, the act of unestablished artists bringing their shows on the road comes packed with challenges, risks, and costs. Plan, do your research, and tour in a smart, measured way, and you’ll be able to weather whatever troubles that come your way. But venture out without realistic goals and a plan, and you’ll likely experience disaster sooner than you think.
June 2, 2022How To Tour Smarter