Unestablished bands often have the experience of being in the middle of a long tour they’ve booked themselves with having no idea if what they’re doing is paying off or not. DIY touring can be filled with unpleasant experiences, whether it’s playing in front of empty rooms night after night or having to skip meals and sleep in the van to save money. Most bands know the end results of what they want to have happen through touring, but it can be tricky recognizing the small successes it takes to make big things happen. If these three things are happening for your band through DIY touring, then you’re doing something right:
The piano is one of the most beautiful instruments ever created.
Its unique timbre and characteristics blend together perfectly with a wide range of musical genres, making it one of the most widely used instruments. Unfortunately, the pianos naturally rich timbre can lead to mixing problems.
Also, as with any other instrument, the piano you choose to use in your productions can be lacking in certain parts of the frequency spectrum, making the piano sound weak in your mix.
In this article, I will be going over how to mix and layer your pianos for a more professional sounding mix.
As artists we usually interact with our fans on social media, but what if there was a better way to create quality engagement and ultimately increase our revenue?
While social media is great to promote and create content, most people have a very short attention span when it comes to social media. This means that the content you post might not necessarily translate into more album or ticket sales. On the other hand, most people check their emails and texts on a regular basis, which creates a huge opportunity.
While text marketing is still an area where people might not always be comfortable with, email is a different playing field. In fact, 79% of emails are read, and people are much more likely to click on a link in an email. This means that ultimately people are much more likely to make a purchasing decision on email, regardless of whether you are promoting tickets for your upcoming concert, selling an album, a merchandise item, or another item on your list.
So, in this blog post, I would like to provide five ideas about using email to connect with your fans, and how to ultimately create more revenue for yourself.
Having access to an endless amount of sounds, textures, and instruments sounds like a good thing at first. Songwriters and producers often adopt a “more is better” approach when it comes to their work, so making music using MIDI seems like a good method for many. But, lean in a little closer, and you’ll see that making music using MIDI has plenty of drawbacks.
For the uninitiated, MIDI is an acronym that stands for Musical Instrument Digital Interface. In short, MIDI technology lets musicians record sounds straight to their computers where the sonic information can then be easily edited. In this article, we’re breaking down some of the drawbacks and benefits of making music with this powerful technology.
One of the ways of building a strong live music presence is having successful ticket sales. While many artists start out playing in cafes or restaurants that already have an “in-house audience” presence, when we start playing in concert venues this is not the case. Concert venues typically do not have their own crowds who come to check out concerts. Rather, they make money by selling tickets to the crowd which the band brings. Consequently, the success of a show and the ticket sales almost entirely depend on how well the band or the artist promotes the concert. So, in this blog post I will provide some strategies to increase ticket sales based on my experiences as an independent artist.
Audiences have long relied on music to get them through some of life’s most painful and exciting moments. People turn to music to celebrate births, weather devastating breakups, and to navigate the day-to-day emotional rollercoaster that is adolescence. With emotion playing such a huge role in the relationships’ audiences form with music, some musicians draw the conclusion that great music can be made only while being in a highly emotional state, but this creative approach can be bad for you and your work.
As music producers who continually work on song after song, we can easily fall into habits. We may find a certain sample that we always use in our productions, use the same synth for our basslines, or create songs in the same key. These habits can end up hurting your music in the long run if you do not evolve as a producer. To help you break out of your comfort zone as a producer, I have listed five ways for you to add creativity to your music below.
One of the biggest transformations music has undergone over the past two decades is the ability to see songs rack up views, streams, and downloads in real time. Local and national charts still gauge an artist’s radio performance and album sales, but detailed metrics offered by music platforms now let listeners see how much a song is being listened to practically in real time. But public song stats are a small fraction of the detailed analytical information most artists now have access to when it comes to who is listening to their music.
From a music business perspective, having loads of perpetually updating fan analytics at your fingertips is helpful, but I think there’s also a downside to consider. Numbers can’t tell the whole story of worth behind an artist’s music. Since most music is now digitized in some form, it means that the majority of music consumption can be measured. It’s human nature to want to assign value and meaning to the songs that generate the most stats, but there’s a whole bunch of problems to consider if you think that your music is only good if it’s popular.