Touring overseas might seem like a dream, especially when you’re going to places you’ve never been to and doing what you love. However, it can be more complicated and risky than touring in your home country. If you’re thinking of booking an international tour, consider these three things:
Trust is something we typically think about much more in relation to bandmates and collaborators than with ourselves as songwriters. If you regularly find yourself questioning your creative decisions or trying to bend your music in directions that don’t feel natural, you might have a problem with trusting yourself as a music-maker.
We’re all making music in a digitally driven industry, but touring is still one of the most reliable ways to form meaningful connections with existing fans and earn new ones. Unfortunately, the act of unestablished artists bringing their shows on the road comes packed with challenges, risks, and costs. Plan, do your research, and tour in a smart, measured way, and you’ll be able to weather whatever troubles that come your way. But venture out without realistic goals and a plan, and you’ll likely experience disaster sooner than you think.
Like an interesting song, a music career requires a delicate balance of ideas. Not holding anything back when it comes to what you want to achieve through making music is essential, but not tapering expectations means opening yourself up for major disappointments over and over again. It’s a hard balance to strike, but maintaining a sky’s the limit outlook with an attitude that acknowledges the many harsh realities of being a serious musician in 2019 is something every music-maker needs to try to do.
Releasing an album, EP, or even a single the right way takes loads of planning and effort. First there’s the hard work of writing and recording music, and then there’s the tedious business of making sure your music gets heard through promotion efforts. But how can an artist stay productive during the inevitable downtime between releases? Try as you might, you can’t make music 100% of your waking life, but what you do with your time after a big music release will lay the creative foundation for your next musical endeavor. Here’s four tips for making your time between releases productive:
The myriad of benefits and drawbacks of touring apply to much more than just stuff closely associated with music. Bands who take on the burden of touring expose themselves to a world that most non-musicians never see. Here are a few of them:
Whether it’s through popular culture or unrealistic standards set by other musicians, many of us approach our work in music with a cultish devotion. There’s this idea floating around out there that if a musician doesn’t completely focus on creating, performing, or sustaining their career 100% of the time, they’re not deserving of success. But while devotion borne through hard work and sacrifice is absolutely vital for a musician to find any measure of success in their work, only caring about music is an extreme attitude very much capable of hurting your career and causing major damage to your life.
What if I told you that you can make money, see the country, and engage your fans in a truly meaningful way all at the same time? With all the right ingredients lined up, your tours can be an incredible way to pull all of that off.
While we’ve talked about touring in the past, today we wanted to focus on your fans. It might seem obvious that you want to make sure your fans are getting the best part of you when you visit their city, but somehow, in the planning of making sure your routing is perfect, that the venues you’ve chosen are the right fit, and that you have enough merch, gas, and snacks to survive, creating a truly authentic, memorable experience for the fans fall by the wayside.
Today we look at a few creative ways to make your fans’ experience truly personable, memorable, and leave them looking forward to the next time you’re in town.