Author: Kevin Breuner
Stop Marketing Every Song the Same Way
Independent artists have been handed a standard release formula: Announce the song. Ask fans to pre-save it. Post a teaser.…
Want to Crush Your Next Live Show? Treat It Like a Party!
Playing a great set is important, but getting people into the room and giving them an experience worth talking about…
You Released the Song. Now What?
Release day tends to get all the attention. You post the cover art and share the streaming links. You send…
The complete music distribution checklist
Think you're ready to release your new music? Before you distribute tracks worldwide, check out this quick list of 10 things you'll need aside from the music itself.
How to Write Better Ad Copy for Your Music
A lot of artists know when an ad looks messy. Fewer realize the words might be the bigger problem. Even…
What Makes a Compelling Ad? A Musician’s Guide to Better Ads
If you’ve ever made an ad for your music and thought, “This should be working better than it is,” you’re…
Explode your music on TikTok & Reels
How to get real creators to use your song—and turn that attention into fans for your catalog You can post…