If music is the biggest and most vivid passion in your life, then it’s probably something you’re used to sacrificing for. Whether you make music alone or play in a band, it’s natural to develop a “me” or “us” against the world mentality. There isn’t an artform more social and universally engaging than music, and yet making it is an isolating process for many artists. But when we cut ourselves off from the world or even just our local music communities, we end up hurting ourselves as well as our careers. No matter who you are, what sort of music you create, or what your goals are, relationships are important not just for your career, but also for your creativity and well-being.
If you’re like me circa 10 years ago, you’re kinda freaked out about networking. In fact, you’d do almost anything to avoid it. After all, talking to strangers, trying to “sell” yourself, and investing all that time and energy into something that doesn’t produce immediate results? Exhausting, right?!
Pursuing music in a serious way gives musicians proficiency on their instruments and specialized musical knowledge that they’ll carry with them for the rest of their lives. But while we’re intimately familiar with the musical skills we develop as musicians because we rely on them so much, there are other important non-musical benefits we pick up along the way as well. Here’s a list of five of them:
So you got your first interview—congratulations! We spend a lot of time talking about how to secure your first few press placements. But what happens when you actually do? Well first, I hope you celebrate—this is a big deal!
Then, it’s time to talk strategy. How are you going to make the most of this interview? How will you present yourself? What stories can you tell? How do you remain professional yet relaxed enough to let your personality shine through?
Technology is a double-edged sword when it comes to music creation. On one hand, technology gives us the tools to write, record, and produce in ways we couldn’t have done otherwise. Yet, leaning too heavily into the convenience technology offers can be bad for our music. This especially goes for writing and performing with MIDI instruments.
If you’re serious about writing music and performing, you already know how hard pursuing music can be. Musicians wrestle with a great deal of doubt that comes from things most of us have experienced, whether it’s playing night after night to empty rooms or investing lots of time and money into a new album without any idea whether anyone will listen or care. For serious artists trying to make something substantial happen with their music, the work of navigating a career in music can seem bleak and hopeless at times.
Simplicity is a great asset for musicians, especially if you’re the kind of artist that’s intent on reaching big audiences. But when it comes to emotion, dumbing things down underestimates the intelligence of your audience and dulls your sharpest ideas. Depending on your musical identity and goals, you probably want your music to be accessible to everyone in your audience. However, oversimplifying the emotional backbone of your work isn’t a good way to do it. Boredom might be an even worse reaction than disdain when it comes to how listeners receive your music, and emotion plays a huge role in keeping audiences engaged and invested in your work.
It’s the kind of thing dreams are made of. You wake up one day and you’ve received an email from a rep at a company that you not only love but that you’ve been dying to work with for as long as you can remember. And here they are, asking you to partner with them.