3 Reasons Why You Could Do Everything Right In Music And Never Find Success

Guarantees are few and hard to come by for those working professionally as music-makers. For most of us, uncertainty is an unavoidable part of writing songs, booking shows, and trying to make a living through music. Through a combination of talent, hard work, and creating the right music at the right time, some musicians find the kind of success in their work that changes the rest of their lives. But for others––the vast majority of musicians––life-altering success in music never quite materializes. The sad truth is that you could do everything right and never find success in music. Here are three reasons why:

Rebecca3 Reasons Why You Could Do Everything Right In Music And Never Find Success
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A Guide To Roles In The Music Industry

When you’re building your team as an artist, or exploring the world of industry career options, you want to make sure you know who is who in this industry. For instance, as a publicist I’m often confused as having the same duties as someone in marketing. A booking agent and promoter are often used interchangeably when in reality, their jobs are very different.

We’ve compiled a list of some of the most well-known careers in the industry and a brief run-down of what each entails. The industry and its career options are always growing, so if you don’t see a role that seems like a fit for you just yet, don’t give up. There’s plenty of us in this industry who have created a non-defined role all our own—in the meantime, check out our list.

RebeccaA Guide To Roles In The Music Industry
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Why Balance Is Essential For A Successful Music Career

I’m well aware that the title of this article looks like something out of a self-help book for musicians, but I’m ok with it because it’s true. Neglect your career, stop writing songs and putting energy into music, and your musical identity evaporates. But spend all your time touring and holed up in your music studio and things like the state of your close relationships and bank account are sure to suffer. Balance is vital for musicians because it creates a big, dynamic space for their everyday lives to exist in. It makes room for an ambitious, fulfilling career along with vital non-musical aspects of a musician’s life. Can you always have it all when it comes to balancing a music career with a marriage, mortgage payment, or dayjob? No! Of course not. That’s why balance is so important.

MikeWhy Balance Is Essential For A Successful Music Career
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7 Spooky Good Music Marketing Tips To Try

Happy (almost) Halloween! In honor of all the spookiness that lies ahead, we’ve put together a list of fun, scarily good tactics to try out in an effort to up your marketing game. (Ok, so they’re really just fun marketing tricks to try, but we’re excited for Halloween—can you blame us?)

So if you’re sick of the same old tired techniques or simply don’t know where to start, we’ve got you covered with these music marketing tips to try.

Rebecca7 Spooky Good Music Marketing Tips To Try
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5 Reasons Your Social Media Strategy Isn’t Working And How To Fix It

When it comes to social media, you’re either a natural or you’re not. Some people have the gift of virtual gab, making their Twitter, Instagram, and Facebook feeds an incredible place to be. For the rest of us, pumping out interesting content on a daily basis and creating something that makes our followers want to stay can feel like an uphill battle.

I know how you feel. As both a business and an individual trying to promote that business, this can be hard. So, we’ve put together a few reasons that your social media might be lacking and how to turn it from graveyard to go-to.

Tyler5 Reasons Your Social Media Strategy Isn’t Working And How To Fix It
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Getting ready to release an album? Here’s what you need to know.

Getting ready to release a new album is a time filled with excitement. You’ve poured your heart, soul, and probably a significant portion of your wallet into this new project and you can’t wait to share it with the world. Congratulations!

While it might be tempting to simply drop the album on a random Friday and wait for the masses to swarm to it, there might be a slightly better strategy—and it involves making a plan.

Below, we go over a few things you need to know in order to make your album release the most successful it can be. You’ve worked hard to get here—don’t shortchange yourself now.

RebeccaGetting ready to release an album? Here’s what you need to know.
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3 Ways To Connect With Your Audience

Unless you’re a musician who never releases music and writes songs that only you hear, building a strong connection with your listeners is something that should be on the top of your priority list. Making music that resonates with your fans is one thing, but there’s plenty of other ways to make an impact on the people who listen to your music the most. Here are three ways to help you better connect with your audience:

Tyler3 Ways To Connect With Your Audience
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Pros And Cons To Starting Your Own Label

You might not know it, but some of the most influential institutions in music started with a couple of frustrated musicians taking things into their own hands. This especially applies to the ever-expanding world of independent record labels. But forming your own label is no easy task, and most musicians are probably better off looking to team up with an already established one to help bring their music to listeners. If you’re considering starting your own label, here’s a few pros and cons to consider:

RebeccaPros And Cons To Starting Your Own Label
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