With the availability of streaming data for artists, the first week after releasing your music can provide important indicators. Your number of listeners, how they listened, and how your music may fit into larger playlists are all examples of important streaming data. Moreover, the insight from the data can also help you visualize potential projects for the future. Your first week of data is an essential indicator of whether you will get placed on major playlists or not. For these reasons, it is useful to have a strategy for your release in order to maximize your streams. In this article, we will look at four strategies to craft a successful first week:
Every music scene is its own world, packed with locally famous venues, musicians, and history. It’s natural to want to develop within the music community that exists in your hometown. However, when musicians fail to evolve past their local scene, they limit not only their opportunities, but also their creativity. Forming an identity outside of your music scene isn’t easy, but it’s essential to connect with large audiences.
Don’t settle for local success
It can be incredibly exciting to find success within a local music scene for new and unestablished bands. Opening for national artists, getting written up in local media, and headlining shows at local venues are all signs of momentum within a scene. The problem comes when bands get addicted and comfortable with the notion of being the big fish swimming in the small ponds of their local music scenes. It’s completely possible to be a well-known and beloved band to the music fans in your hometown but no one else. Of course, there’s nothing wrong with this. Yet, if your music career ambitions are bigger than being locally successful, you’ll have to plan to be active outside of your hometown.
Artists can get quite a bit of mileage out of releasing their music on free digital listening platforms in today’s music industry. However, there’s no getting around the fact that some money has to be spent in order to give your work the best chance at being heard. Music has never been cheaper to create and share, but if you’re hoping to reach the largest audience possible, be prepared to spend a little money to make it happen. Here are three essentials you’ll most likely need to spend money on to share your music with wide audiences:
Musicians have a lot on their plates these days. We’re told that there’s virtually no chance we’ll succeed without throwing a huge amount of our time and energy into doing things like promoting our work over social media or carving out brands for our digital identities. But while there’s some truth to that advice, it won’t make a difference if the music you’re looking to share isn’t solid. Yes, in today’s music industry, artists shouldn’t expect to post music online and find a following without throwing in some hard non-musical work behind it, but many of us are missing the point of what it means to be creating music in 2020, and that point is to share compelling, interesting, fresh, and meaningful music.
If you’re a regular reader of the ReverbNation blog or are just an experienced musician, you already know how unpleasant touring can be for musicians at any level. But there’s something unique and story-worthy when a young band sets out to play a tour they booked themselves for the first time. DIY touring is brutal work but is also the type of stuff that transforms inexperienced musicians into confident performers. For the young and inexperienced, here’s five things to expect on your first DIY tour:
When a new band starts getting asked to play shows, it can be really exciting. But as established artists know, not every show is worth playing. If you’re on the fence about committing to a show or not, here are five reasons to say no:
Asking what makes a song valuable in 2018 seems sort of silly. With music streaming and video platforms displaying listener stats in real time, one doesn’t have to look much further than that to see whether a piece of music is valuable or not, right? If your metric for a song’s success is purely based off of how many times it’s bought, listened to, or downloaded, then no. But what makes a song valuable, in my opinion, is much deeper and more complex than what can be quantified with numbers. To figure out what makes music valuable, listeners and musicians alike need to look past the numbers.
Unless you’re a musician who never releases music and writes songs that only you hear, building a strong connection with your listeners is something that should be on the top of your priority list. Making music that resonates with your fans is one thing, but there’s plenty of other ways to make an impact on the people who listen to your music the most. Here are three ways to help you better connect with your audience: