Tips For An Engaging Social Media Takeover

Have you ever gone out for drinks with your friends, and it turns out they’ve brought along another friend who you don’t already know? It might feel a little weird at first, but as soon as you get to talking you realize that you actually get along really well with this new person—and the more you hang out with them, the more of their personality you get to see, the more you realize you’d actually like to keep hanging out with them even after this.

RebeccaTips For An Engaging Social Media Takeover
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How To Get The Most Out Of Streaming Analytic Data

If you’re a musician that’s obsessed with statistics, you probably love the in-depth analytic information that most major streaming platforms now offer to artists. But if you’re not a fan of numbers and graphs, you might be missing out on the benefits that streaming analytic data can give you as an artist. If you’re a serious artist that tours and frequently releases new music, paying attention to the data behind your music can help you. Here’s how:

RebeccaHow To Get The Most Out Of Streaming Analytic Data
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How And Why You Should Think Of Songwriting As Your Job

It’s the dream of countless music-makers to spend their days writing music and earning a living. For many developing artists, songwriting seems like the opposite of working at a conventional job, and in some ways they’re correct. When you create music, you are your own boss and what you say goes. It’s a creative pursuit that allows you to express yourself exactly how you want to. Compare the experience of creating a new song to sitting in an office all day, and the two experiences couldn’t be any more different.

TylerHow And Why You Should Think Of Songwriting As Your Job
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How To Increase Your Social Media Followers In 30 Days With The 70-20-10 Rule

When it comes to social media, it can feel like you’re screaming into the void. You put all this time and effort into trying to create a post that people are going to care about, only to check back hours later and see you only got 5 likes. We’ve all been there. 

So, what if I told you that there was a way to never again wonder what to post. A way that you could quickly come up with new ideas—the kind of ideas that encourage people to actually interact with your content, so that the next time you post something you’re sure to get lots of interactions? And how about if the icing on the cake was that you’d also grow your following and create a true community of fans through all of this?

You’d be in, right?

ColtonHow To Increase Your Social Media Followers In 30 Days With The 70-20-10 Rule
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How To Get The Most Out Of Your Music Reviews

It can be exciting to read reviews of your music when they portray your music in a positive light. But, unfortunately, make music and share it with the world long enough, and it’s almost inevitable that some negative feedback about your work will get published and sent your way. The truth is that music criticism can help you as a music-maker whether the reviews covering your music are flattering or difficult to read. It all depends on your perspective and goals. 

RebeccaHow To Get The Most Out Of Your Music Reviews
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4 Reasons Songwriters Quit

Songwriters don’t have it easy. We’re writing songs during the most competitive time in music industry history. If you’re a professional songwriter, income sources that used to be reliable, like licensing, have become much less so in recent years. And with today’s playlist-centric listening culture, it’s a feast or famine situation for many professional songwriters. But even if you’re not writing songs for your main source of income, there are plenty of challenges you will likely face as a songwriter. If you love making music and want to do it seriously for the rest of your life, it’s helpful to know why so many songwriters call it quits.

Dave4 Reasons Songwriters Quit
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What Not To Do When Writing Your Bio

When you’re involved in two sides of the industry like I am–being both a publicist and a writer, sometimes it feels like all you’re ever reading is artist bios.

Trust me, I’ve seen it all, and a lot of those bios I’ve read are not pretty.

A bio is a major reflection of the band or artist it’s about. This may seem like a big duh, but you’d be surprised at how many bios out there are poorly written or make the band look bad because they are poorly written.

And honestly, I think the truth is most of us don’t realize how important a bio really is, and we don’t know what to look out for when it comes to writing them. 

Take a look at some of these don’ts to get a head start on what not to do in your next bio revision.

ColtonWhat Not To Do When Writing Your Bio
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What To Do Every Week To Become A Better Songwriter

Even the most talented songwriters can’t create their best music without putting in the work. If you want to make the best music you can, you’ll need to show up to the creation process over and over again throughout your life, not just when you feel inspired to. Living a musical life happens week by week, and there’s a lot you can do each day to create the best work you can as often as possible. Adopting these weekly habits will help dramatically improve your life as a serious songwriter:

RebeccaWhat To Do Every Week To Become A Better Songwriter
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