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3 Ways Casual Listeners Are Different Than Fans

Playlists and streaming technology are upending just about everything in music, and the relationship between fans and musicians is no exception. A decade ago, it’d be safe to call most of an artist’s listeners true fans, but that’s no longer the case. Between the plummeting value of music and how easy it is for fans to listen to and discover new music, more people are listening to more music than ever before––but it takes much more than listening to an artist to become a loyal fan. Here’s three ways casual listeners are different than fans:

Jay December 6, 2018 Career Management Growing Your Fanbase

3 Common Unrealistic Expectations For Musicians

Because music is closely intertwined with emotion, musicians often approach their work with unrealistic expectations. Big, vague, and unreachable expectations can be dangerous because they lead musicians to exchange focusing on small successes for ones they’ll never be able to attain. Here’s a list of three unrealistic musical expectations to watch out for:

Dave November 15, 2018 Career Management Growing Your Fanbase Making Music

How Listening Helps Musicians On And Off Stage

Imagine you’ve got two friends. One can’t stop talking and the other measures their words and only speaks up when they want to say something important. Who are you more likely to listen to? Lots of musicians can learn a valuable lesson from the quiet friend, and not just when it comes to playing music. Stepping back, being quiet, and listening is something that might not come naturally to musicians, but it’s essential for maintaining relationships and making the most out of your musical talents. Read on to find out more about how listening can help your music career.

Rebecca November 13, 2018 Career Management

4 Tips For Having Difficult Conversations With Your Bandmates

For lots of musicians, navigating relationships with bandmates often proves to be more difficult than writing songs, promoting music, or performing on stage. Touring around the country and pouring money and countless hours into a band can precipitate tense conditions between members because the stakes are so high. Learning how to bring up tough topics with your bandmates isn’t an option if you’re planning to make music with the same project over the long-term. Here are five tips to help.

Rebecca November 7, 2018 Career Management

When you’re building your team as an artist, or exploring the world of industry career options, you want to make sure you know who is who in this industry. For instance, as a publicist I’m often confused as having the same duties as someone in marketing. A booking agent and promoter are often used interchangeably when in reality, their jobs are very different.

We’ve compiled a list of some of the most well-known careers in the industry and a brief run-down of what each entails. The industry and its career options are always growing, so if you don’t see a role that seems like a fit for you just yet, don’t give up. There’s plenty of us in this industry who have created a non-defined role all our own—in the meantime, check out our list.

Rebecca November 6, 2018 Career Management Marketing and Promotion Music Business

Why Balance Is Essential For A Successful Music Career

I’m well aware that the title of this article looks like something out of a self-help book for musicians, but I’m ok with it because it’s true. Neglect your career, stop writing songs and putting energy into music, and your musical identity evaporates. But spend all your time touring and holed up in your music studio and things like the state of your close relationships and bank account are sure to suffer. Balance is vital for musicians because it creates a big, dynamic space for their everyday lives to exist in. It makes room for an ambitious, fulfilling career along with vital non-musical aspects of a musician’s life. Can you always have it all when it comes to balancing a music career with a marriage, mortgage payment, or dayjob? No! Of course not. That’s why balance is so important.

Mike November 1, 2018 Career Management Growing Your Fanbase Marketing and Promotion

3 Big Ways Streaming Is Transforming Music

From the way audiences listen to music to how songwriters make music, major streaming platforms have changed music so completely that we won’t fully understand what it all really means for some time. But while the long-term impacts from music streaming are difficult to predict, there’s plenty of massive transformations underway we can talk about now. Here’s three of them:

Rebecca October 25, 2018 Career Management Industry News/Observations

Music is a tough gig in large part because so much of it is collaborative––that is unless you purely make music on your own, but that’s rare. A musician might be hardworking and talented, but if they’re not respectful and considerate of others, being in a band isn’t going to be a sustainable situation. Here are five red flags to look out for in a bandmate:

Rebecca October 16, 2018 Career Management

3 Ways Casual Listeners Are Different Than Fans

3 Common Unrealistic Expectations For Musicians

How Listening Helps Musicians On And Off Stage

4 Tips For Having Difficult Conversations With Your Bandmates

A Guide To Roles In The Music Industry

Why Balance Is Essential For A Successful Music Career

3 Big Ways Streaming Is Transforming Music

5 Bandmate Red Flags

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