There’s nothing quite like the feeling of gearing up to release a new album. All the adrenaline, excitement, and anticipation of the last several months coming to fruition—it can be tempting to just release it on a whim, eager to get it out to the world.
I hate to break it to you, but unless you’re Beyoncé or Taylor Swift, you can’t just drop an album with no notice or hype and expect press, fans, and opportunities to find you. You’ve got to put a little planning into it! While that might seem daunting at first, it’s not only a necessary part of a successful album release, but it can be pretty fun too. Here’s how to plan for your next release, and make sure you’re putting your best foot forward.
Unless the music you make is purely instrumental, the tone, felling, and narrative of the lyrical content in your songs is most likely going to be an important part of your musical identity. Depending on the kind of music you make, you might not think lyrics are all that important, but you’d be wrong. Yes, music speaks when words fail, but the stories portrayed in music often do a great deal as far as reaching out and relating to an audience. Approach lyrics with honesty, thoughtfulness, and poetic potency, and you’ll have a proven way to inspire real emotion and understanding from a listener. But all too often, songwriters rely on cliches to help tell the stories in their songs. Here are four lyrical cliches to avoid:
Crowdfunding is an excellent way to promote new music and to help fund it at the same time. Platforms designed to reach friends, family and fans make it easy for artists to reach out to their community and ask for their help in turning a musical vision into a reality. But while crowdfunding has no doubt now helped countless musicians create and release music, it’s a bad idea to rely on it every time you decide to put out new music. Here are a couple of reasons why:
If you’re at all serious about trying to pursue a meaningful career in music, you most likely already know how important it is to tour and build connections on the road. Unless you’re remarkably lucky, fans and the music industry alike won’t start to take you seriously until you’ve spent a considerable amount of time performing outside of your hometown. But while touring is hugely important, it doesn’t mean that you should say yes to every touring opportunity. Here are four horrible touring scenarios you should absolutely avoid:
Eating meals exclusively delivered by gas stations and fast food restaurants on tour will make you sick after just a couple of days. But with profit margins on the road being so thin, buying three healthy meals from restaurants each day while touring just isn’t possible for most bands who tour consistently. We’ve got five tasty tour meal ideas that’ll do your body good. For some of these meals, you’ll need a cooler with ice, so prepare accordingly.
An artist’s image has little to do with the music they make, but from the clothes a band wears in press photos to the artwork they’ve chosen for their albums. The visual aesthetic musicians choose to present to the world is a big deal when it comes to connecting with listeners and conveying a brand. But for musicians tired of trying to dress a certain way for photos and shows, there’s some good news. Playlists might help listeners focus more on a band’s sound instead of their image. Here’s why.
If you’ve just wrapped up a two-month tour with your band, taking a long break from music might sound like a good idea, but it could end up hurting your music career. Other than the lucky few musicians who’ve found ways to sustain themselves purely through music, the rest of us have to engage in a delicate balancing act that often pits our musical ambitions against the very real and pressing needs of everyday life, including careers and relationships. Taking a week or two off of music after a long tour is essential, but take too much time and you might never get back to seriously making music. Here’s why taking time off of music can hurt your career: