When I think of my strengths as a musician, a lot of skills pop up. Yet, none of them have anything to do with tech. The more I strive to create impactful music in a world that’s increasingly reliant on and fluent with technology, the more I realize there’s a growing deficit in my musical skill-set that needs addressing, and I’m not alone. No matter what kind of music you create in 2020, technology is almost certainly bound to be involved in some way. Whether you use DAWs to write, record, mix with, or share music online through a distributor, tech is integral. A lack of tech literacy hurts musicians of all stripes. Not only that, but the problem will only get worse for the ones that fail to address it.
You might be thinking “What does making music have to do with personal relationships?”Good question. From where I stand, music, and things like family, love, and friendship are inextricably linked. Everything from breakups to births is chronicled in music. It’s an art form we rely on to help us cope with life and understand our place in the world. But, strangely, some of us lead such unhealthy music careers that we end up damaging our relationships. It’s one of our jobs as musicians to bring people together, but our ambition and extreme approaches to how we prioritize music in our lives can end up isolating us and hurting the ones we love. If your music career is threatening your personal relationships, it’s time to take a good look at yourself.
What about the process of creating and sharing music do you pay the most attention to? Since it’s natural for people to operate on auto-pilot in our careers, this might seem like an odd question. Yet, it’s worth asking. Our focus is incredibly important when it comes to being a musician. Similar to the way losing concentration makes for a bad musical performance, paying attention to the wrong things in our careers can limit our potential and hurt our creativity.
Every musician has a story to tell when it comes to bad show experiences. Disastrous tours, shady venue owners and promoters, and unruly audiences abound. Low pay and a lack of respect for musicians are the most common occurrences that musicians share. A lot of negative live music experiences are rightfully chalked up to inexperienced musicians paying their dues. Many others are rooted in a society that, until now, doesn’t value live music and artists the way it should. However, the pandemic may just reawaken a new and enduring appreciation of live music now that it’s not widely available.
With most people at home these days, there are some great opportunities to build engagement with your fans as well as recruit new followers for your music. One of the ways you can increase your fanbase is through streaming platforms. Streaming platforms have a ’follow’ feature, where your existing fans can go and follow you. There are a lot of benefits to having followers on your streaming page, such as higher chances of being placed in big playlists and recruiting more fans in the future. In this post, I’ll outline the 5 reasons you should have your existing audience follow you on streaming platforms. Here are the 5 reasons:
There are no guidebooks musicians can look to for learning how to cope with COVID-19. If you’re reading this, it’s possible or maybe even likely that the pandemic has completely upended your plans, whether you were set to tour this summer, release a new album, or hole up somewhere with your bandmates to work on new material. If live performances are a part of the way you earn money, you’re being especially impacted by this crisis.
No one can predict the future. Yet, the world––and music along with it––is changing as a result of COVID-19. Instead of longing to create and perform in a pre-2020 world, we have to accept that our circumstances may not be the same going forward. Luckily, doing so doesn’t mean giving up on creating and sharing music.
Musicians are having an understandably difficult time in the age of COVID-19. Whether it’s a canceled tour or the inability to rehearse with bandmates in person, the pandemic is keeping us inside our homes and away from our musical routines. In strange and difficult times, embracing resourcefulness is essential when it comes to finding ways to stay inspired.
You might not be able to travel or leave your house right now. However, you can take a music-listening trip to inspire your process and transport your mind. An upside to our vastly increased time at home is that we can spend more time listening to music. And by listening, I mean sitting down and doing nothing other than listening to a piece of music. The following four listening trip ideas are designed to focus your mind on specific characteristics that shape music.
One of the best ways to receive passive income is from your streaming revenue. To get a consistent revenue stream, having your songs placed on playlists is very important. Depending on the playlist size, you can receive consistent streaming numbers as well as a solid following. So in this post, I’d like to offer four ways you can get playlisted to build a consistent revenue stream.